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Why Bother With SEO & Content Marketing?

posted on June 9, 2016

Can you get more traffic to your site with SEO and content marketing? Sure, but why!

We all know that optimizing your website for search engines and creating great content will bring people to your site. The steps and strategies for doing this are countless. However, we don’t always take the time to stop and ask ourselves why were’re doing this.

What benefit is it to have more people simply look at a website and move on with their day?

We’re going to delve into conversion rate optimization to discover how to get the most from the traffic you have, before worrying about getting more visitors.

Sure, you’ll learn a thing or two about SEO and content marketing while you’re here. However, the primary focus will be on the reasons you want more traffic and what those visitors can do for you.

Frank Jones
Raleigh SEO Meetup

Speaker Bio
Frank Jones is the organizer of the most successful SEO Meetup in the USA. If you want to learn about content marketing, search engine optimization, conversion rate optimization, marketing automation, or anything related to online marketing – you need to join the Raleigh SEO Meetup. When he’s not speaking at conferences or organizing events, Frank provides business and marketing strategy consulting services. Be sure to ask Frank about his recent trip to the international Wikipedia conference in Berlin.

Filed Under: ignite 2016 Tagged With: content marketing, conversion rate optimization, SEO

Comments

  1. Leandra Ganko says

    June 9, 2016 at 4:27 pm

    Link to slideshow in Google Drive.

  2. Judy Hallman says

    June 9, 2016 at 4:31 pm

NCTech4Good, an affiliate of NTEN and TechSoup’s NetSquared, is the local resource for nonprofit technology information. Join the sharing and networking at monthly meetings on the third Wednesday of the month, 6:30-8:30 p.m. usually at UNC-TV, and our annual conference, https://www.nct4g.org/. Follow us on Facebook and Twitter @nctech4good, and with the hashtag #nct4g.
 
 

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