Speaker: Kimberly Chang – A Design Sprint is a methodology for solving problems by designing, prototyping, and testing ideas with users. The process brings together stakeholders on a team to accomplish this work in just five days. Frequently it is applied to website design, but can also be used for improving any experience or interaction that your donor’s have with your organization.
Design sprints are particularly useful for non-profit organizations, who often don’t have the time and money to spend on large design teams for every project.
This session will include a case study on how Fidelity Charitable utilizes design sprints to create innovative solutions for our organization’s goals. Learn the pros and cons of design sprints and the basic structure for how to run one at your organization.
Kimberly Chang is passionate about design strategy, thinking and execution. She is the Director of Web and Mobile Design at Fidelity Charitable, where she facilitates the design of new features and enhancements to multiple web platforms. She is energized by utilizing design to fulfill Fidelity Charitable's mission – to grow the American tradition of philanthropy by providing programs that make charitable giving accessible, simple, and effective.