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Analytics for Internet Supremacy

posted on March 17, 2016

Have you ever opened that Insights panel in Facebook and made this face 😖. Does Google Analytics confuse the heck out of you? And Twitter, how do you track those tweets?!

Let our analytics wizardry amaze you! In this session

  • Learn the basics of reading and understanding your analytics tools.
  • Get a map to Google Analytics and Facebook Insights plus a few tips on Twitter and Instagram tracking tools.
  • Walk out with a basic reporting tool to understand your internet engagement better.

DISCLAIMER: This session isn’t for fellow analytics level 20 wizards, this is for everyone else who wants to just learn a little bit more about the tools available.

Mary Alice Holley
BC/DC Ideas

Speaker Bio
The media mind of BC/DC Ideas, Mary Alice has spent the past five years honing her skills in public relations with a diverse mix of for-profit and nonprofit projects. Ranging from affordable housing to telecommunications and a few political candidates, she’s seen it all, but Mary Alice realized her passion for nonprofits and sustainability while publishing a local food guide with a teaching farm in Tennessee.

Now in Raleigh, Mary Alice brings her enthusiasm and PR experience to BC/DC Ideas’ nonprofit client roster. The team’s content and public relations manager, Mary Alice is busy behind the scenes writing digital content, executing award-winning media plans and getting our clients noticed. A positive Piscean and a March baby, she loves how her positive nature is working for the good of the nonprofit world every day.

Things that make her happy: Whipping up some kale smoothies and cold pressed juices, Bob Dylan, Raleigh’s live and local music scene, and of course, time spent with her dog Hazel.

Filed Under: sessions, sessions 2016 Tagged With: analytics, social media, traffic

NCTech4Good, an affiliate of NTEN and TechSoup’s NetSquared, is the local resource for nonprofit technology information. Join the sharing and networking at monthly meetings on the third Wednesday of the month, 6:30-8:30 p.m. usually at UNC-TV, and our annual conference, https://www.nct4g.org/. Follow us on Facebook and Twitter @nctech4good, and with the hashtag #nct4g.
 
 

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#18nct4g

techsoup TechSoup @techsoup ·
4 Jul 2018

Thanks to @NCTech4Good for inviting us to be a part of #18NCT4G! https://t.co/6hdTO4iaQ9 #tech4good

techsoup TechSoup @techsoup ·
4 Jul 2018

Couldn't make it to #18NCT4G with @NCTech4Good? Here are the social media highlights: https://t.co/IHineYVmrT #tech4good

judy_hallman Judy Hallman @judy_hallman ·
11 Jun 2018

@NTENorg your swag for #18NCT4G was greatly appreciated!

pamelabjacob Pamela Jacob @pamelabjacob ·
8 Jun 2018

@nrichrose Hope you had a great #18NCT4G conference Nancy! Was just thinking how fast a year flew by since the last conference! Let @NS_SocialImpact know if we can help any of your NC #Nonprofit colleagues w/ #nptech! https://t.co/BIyfeA8QPv

nclive NC LIVE @nclive ·
6 Jun 2018

Our Instruction Librarian Caroline had an awesome day at #18NCT4G yesterday presenting w/ @ElonBelk's Betty Garrison and @HighPointPL's John Raynor. Check out their slides on how to use free NC LIVE resources like @SimplyAnalytics and @RefUSA for good! 🙌 https://t.co/r9SVeErhyt

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