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Don’t Feed the Trolls: Handling Offensive Online Comments

posted on February 28, 2017

Trolls don’t just lurk under bridges any more. They post on FB pages, Twitter, and the comments section of online publications. And when they do, you may find yourself triggered or wanting to just ignore what’s happening. But when it’s your organization’s brand and reputation on the line, your volunteers, donors, staff, and clients may also see these comments. How do you respond in a way that addresses the content of trolls’ remarks without stooping to their level? Come find out!

Kat Morgan, Twitter: @ChangeAbilityKM
ChangeAbility Solutions / Allies Take Action
Ignite Talk

Speaker Bio
Kat Morgan, Founder of ChangeAbility Solutions, has decades of experience in the nonprofit sector. As a consultant, she facilitates organization change, and provides training and coaching services. She delivered a TEDxCharleston Talk on breaking silence when you hear something offensive (Silence Is Not Always Golden). She’s passionate about calling people in to difficult conversations rather than calling them out. She’s a lead organizer with the Charleston chapter of Showing Up for Racial Justice (SURJ) which focuses on engaging white folks in the struggle against racism. Her experiences have taught her how to engage in difficult online conversations.

 

Filed Under: sessions 2017 Tagged With: brand management, social media, speaking out, strategic communication

NCTech4Good, an affiliate of NTEN and TechSoup’s NetSquared, is the local resource for nonprofit technology information. Join the sharing and networking at monthly meetings on the third Wednesday of the month, 6:30-8:30 p.m. usually at UNC-TV, and our annual conference, https://www.nct4g.org/. Follow us on Facebook and Twitter @nctech4good, and with the hashtag #nct4g.
 
 

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techsoup TechSoup @techsoup ·
4 Jul 2018

Thanks to @NCTech4Good for inviting us to be a part of #18NCT4G! https://t.co/6hdTO4iaQ9 #tech4good

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4 Jul 2018

Couldn't make it to #18NCT4G with @NCTech4Good? Here are the social media highlights: https://t.co/IHineYVmrT #tech4good

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11 Jun 2018

@NTENorg your swag for #18NCT4G was greatly appreciated!

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8 Jun 2018

@nrichrose Hope you had a great #18NCT4G conference Nancy! Was just thinking how fast a year flew by since the last conference! Let @NS_SocialImpact know if we can help any of your NC #Nonprofit colleagues w/ #nptech! https://t.co/BIyfeA8QPv

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6 Jun 2018

Our Instruction Librarian Caroline had an awesome day at #18NCT4G yesterday presenting w/ @ElonBelk's Betty Garrison and @HighPointPL's John Raynor. Check out their slides on how to use free NC LIVE resources like @SimplyAnalytics and @RefUSA for good! 🙌 https://t.co/r9SVeErhyt

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