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Google AdWords Grants for Nonprofits

posted on March 17, 2016

In this session learn how to implement the Google AdWords Grants for Nonprofits a $120,000 In Kind Advertising Grant from Google for your Non Profit!

Rob will present a “blueprint” for setting up, monitoring and measuring your Google AdWords Grant. There will also be time for your questions. This session is based on Rob’s upcoming book “Google Adwords Grant Blueprint”.

Google Ad Grants is the nonprofit edition of Google AdWords, Google’s online advertising platform. Google Ad Grants empowers your nonprofit through $120,000 per year in-kind AdWords™ advertising grant, to promote your mission and initiatives on Google search result pages. Typical results of utilizing this grant includes: increases in web site visitors, newsletter subscribers, donations and volunteers.

Rob Ainbinder
Why People Click

Speaker Bio
Rob has over 14 years of online marketing experience with deep expertise in strategy, SEO, Social Media Management, and Pay Per Click advertising for a wide range of brands and businesses. Rob founded Why People Click in 2003 to develop and execute marketing strategies that deliver results and increase customer satisfaction.

Rob has developed online marketing and strategy in a wide range of industries, including energy, gas, B2B, nonprofit and e-commerce. Clients have included small to mid-sized online retailers and nonprofits including Second Harvest Foodbank NWNC, Geek Club Book and Triad Highland Games as well as Margaritaville (Cargo, Hospitality & Lifestyles divisions), CHI St. Luke’s Hospitals and HCA Hospitals and banks. His online strategies and digital tactics have resulted in measurable outcomes for clients, including increased traffic, improved sales, donations and new business. Rob keeps his finger on the pulse of the latest online trends and is certified in Google Analytics.

Rob has presented and/or volunteered for ConvergeSouth, an annual tech conference held in Greensboro, for several years. Rob also regularly attends conferences and seminars in the areas of Search Engine Optimization, Social Media and other internet topics. Rob holds a Bachelor of Arts degree in Marketing.

Filed Under: sessions, sessions 2016 Tagged With: google adgrant, google adwords, ppc

NCTech4Good, an affiliate of NTEN and TechSoup’s NetSquared, is the local resource for nonprofit technology information. Join the sharing and networking at monthly meetings on the third Wednesday of the month, 6:30-8:30 p.m. usually at UNC-TV, and our annual conference, https://www.nct4g.org/. Follow us on Facebook and Twitter @nctech4good, and with the hashtag #nct4g.
 
 

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#18nct4g

techsoup TechSoup @techsoup ·
4 Jul 2018

Thanks to @NCTech4Good for inviting us to be a part of #18NCT4G! https://t.co/6hdTO4iaQ9 #tech4good

techsoup TechSoup @techsoup ·
4 Jul 2018

Couldn't make it to #18NCT4G with @NCTech4Good? Here are the social media highlights: https://t.co/IHineYVmrT #tech4good

judy_hallman Judy Hallman @judy_hallman ·
11 Jun 2018

@NTENorg your swag for #18NCT4G was greatly appreciated!

pamelabjacob Pamela Jacob @pamelabjacob ·
8 Jun 2018

@nrichrose Hope you had a great #18NCT4G conference Nancy! Was just thinking how fast a year flew by since the last conference! Let @NS_SocialImpact know if we can help any of your NC #Nonprofit colleagues w/ #nptech! https://t.co/BIyfeA8QPv

nclive NC LIVE @nclive ·
6 Jun 2018

Our Instruction Librarian Caroline had an awesome day at #18NCT4G yesterday presenting w/ @ElonBelk's Betty Garrison and @HighPointPL's John Raynor. Check out their slides on how to use free NC LIVE resources like @SimplyAnalytics and @RefUSA for good! 🙌 https://t.co/r9SVeErhyt

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