NCTech4Good

where tech meets social change

  • TechSoup Connect Group
  • Facebook
where tech meets social change
  • Home
  • About NCTech4Good
    • Who We Are
    • Our Team
    • Our History
  • Conference
    • About
    • DYO Sessions
    • Session Proposal FAQ
    • Past Attendees
      • 2018 Attendees
      • 2017 Attendees
      • 2016 Attendees
      • 2015 Attendees
    • Things You Should Know
    • Conference Archive
      • 2018 Conference
      • 2017 Conference
      • 2016 Conference
      • 2015 Conference
      • 2014 Conference
      • 2013 Conference
      • 2012 Conference
      • 2011 Conference
      • 2010 Conference
  • Sponsorship
    • Our Sponsors
    • Sponsorship Levels
    • Become a Sponsor

Engagement: Talk to Me

posted on March 15, 2017

Nonprofits are competing for the attention of their audience. Often your engaging content is too easily dismissed with the emails, social media feeds and other campaigns due to the sheer volume of content being presented. To keep your audience engaged start having conversations instead of simply creating a billboard marketing campaigns. Customer engagement is a process much like a conversation. You start by reaching your donors and volunteers and figure out how to sustainably engage them in an ongoing dialogue. We believe this is a new stage in the marketing maturity. Engage your donors and volunteers in conservations to foster a personal relationship and loyalty.

In this session, we will discuss how you can leverage technology to distill the noise for your audience and create the intentional conversations. We will discuss strategy around reach vs engagement and how that should affect your strategy for web vs mobile and the right way to use notifications and context.

Kristal York, Twitter: @kristalyork, Instagram: @kristaly2
Kapok Digital
Concurrent Session

Speaker Bio
After four years focused on enterprise digital transformation and mobile solutions, she co-foundered Kapok Digital to build a business focusing on two things: helping local businesses, startups, and nonprofits bridge the digital divide and, second, through our strategy and proof of concept process we provide businesses of any size immediate understanding and value on how to engage customers. We previously helped such brands as Finish Line, Bass Pro, Chick-Fil-A, Dick’s Sporting Goods, Erie Insurance, Allstate, Randstad, and many others. We are able to leverage our experiences to scale and build sustainable solutions for businesses of all sizes.

Filed Under: sessions 2017

Comments

  1. Leandra Ganko says

    June 5, 2017 at 8:51 am

    Slides from the presentation (pdf)

  2. Kathy Patterson says

    June 6, 2017 at 10:59 am

    Tip on good book: the Data Driven Non-profit.

  3. Kat Morgan says

    June 7, 2017 at 1:44 am

    Another great resource: Beth Kanter’s The Networked Nonprofit.

NCTech4Good, an affiliate of NTEN and TechSoup’s NetSquared, is the local resource for nonprofit technology information. Join the sharing and networking at monthly meetings on the third Wednesday of the month, 6:30-8:30 p.m. usually at UNC-TV, and our annual conference, https://www.nct4g.org/. Follow us on Facebook and Twitter @nctech4good, and with the hashtag #nct4g.
 
 

Follow the Conference!

#nct4g on Twitter

Past Sponsors

Happy Hour Sponsors

Bronze Sponsors

Website Sponsor

 

Media Sponsor

In-Kind Sponsors

NCTech4GoodFollow

NCTech4Good
Retweet on TwitterNCTech4Good Retweeted
TechSoupConnectTechSoupConnect@TechSoupConnect·
11 Nov

🇺🇸 🗓️ November 18th

Join @nctech4good in welcoming @pierrekhawand as he shares innovative tips and tools to help #nonprofits work more effectively in today's age of uncertainty.

RSVP: http://spr.ly/6019JjR7N

👋 @Ifithasbuttons @jeanneallennc @judy_hallman @techsoup

Retweet on TwitterNCTech4Good Retweeted
IfItHasButtonsRebecca Beck@IfItHasButtons·
9 Nov

We are looking forward to this event! Will you join us? #NCT4G #TechforGood https://twitter.com/TechSoupConnect/status/1458072514454827009

NCTech4GoodNCTech4Good@NCTech4Good·
9 Sep

Coming soon: #NPtech Event on Sept 16: #Nonprofit Tech in a Post-COVID World Featuring
@IfItHasButtons of @nctech4good
https://hubs.li/H0T5gCF0
@TechSoupConnect @techsoup @jeanneallennc

NCTech4GoodNCTech4Good@NCTech4Good·
8 Aug

Join us in November! #nct4g #nptech #ntenorg #tech4good @TechSoupConnect

Retweet on TwitterNCTech4Good Retweeted
TechSoupConnectTechSoupConnect@TechSoupConnect·
3 Aug

Big love to @ncnonprofits for featuring @NCtech4good on their events page for #NC #nonprofits. https://hubs.ly/H0TCVqC0

👋🏽 @IfItHasButtons @jeanneallennc @judy_hallman @techsoup

Load More...

© 2022 NCTech4Good | Site design by LeGa Design Group