Speaker: Hank Hoffmeier – Learn how to Create Awareness Using Strategic Email (C.A.U.S.E.). As a non-profit, your focus needs to be on fulfilling your mission. Email Marking is the workhorse that will help you increase awareness, donations, event registration, and volunteer participation.
You will learn:
Why email marketing is the best marketing channel for non-profits
What templates and content will help your cause
How to effectively target your audience and improve your results
Hank is an author, speaker, podcast host and Strategic Insights Manager at iContact. With a passion for all things digital and social, combined with more than 18 years of experience in sales and marketing, Hank enjoys partnering with organizations large and small to improve their marketing strategy.