This workshop, sponsored by Google, will be held June 4 from 10:00-5:00.
How data-driven is your organization? This interactive workshop will help you define what questions you want to answer, how to find or gather the data, and how to use it to make decisions for your organization — whether around fundraising, programs, marketing, or other areas. We’ll think through how to frame questions so they can be answered with data; existing locations where you might find the data to answer those questions; how to gather it if you don’t already have it; and how to get your staff on board to actually use it. With plenty of time to think through your own strategy and work with your peers, you’ll come away with a starting strategy for real-life metrics you can implement right away. Each workshop participant will receive a complimentary copy of Idealware’s Field Guide to Software for Nonprofits thanks to the generosity of BlueCross BlueShield Foundation of North Carolina.
We’ll close the day with a Happy Hour Networking event at The Courtyard by Marriott sponsored by Charity Engine.
Chris Tuttle, Expert Trainer at Idealware, provides online engagement strategies for nonprofit charity organizations. Combining his experience as a community organizer with a background in technology and website development, Chris provides a unique expertise combining constituent relationship building, marketing and online technologies. With over 15 years experience Chris, has worked for and consulted with over 100 local, national, and international nonprofits developing online engagement strategies involving social media engagement, website development, email communications, integrated fundraising, advocacy campaigns, marketing/advertising, content development, and search engine optimization. In addition to his role at Idealware, Chris is currently working with global clients including the Arcus Foundation and SeriousFun Children’s Network, blogs about online engagement for nonprofits, and is a regular speaker and trainer on best practices and online strategy.