So your team has done it all – you’re on Facebook, Twitter, G+, LinkedIn, and Instagram? Now, it’s time to turbo charge your organization and take it to the next level with a Wikipedia page!
Join us to learn how to build legitimacy and reputation as well as premium placement within the first five Google search results for your organization, by getting your organization onto Wikipedia.
Kasey Baker and Frank Jones, Wikipedia’s former Regional Ambassadors and Coordinators for their Education Program, will give you an advanced crash course in how to start, actually write, or even improve an existing Wikipedia page for your organization. You will learn:
1. Why is it so important to have a Wikipedia page?
2. Why it is so hard to get into Wikipedia?
3. What you need to do to become a “Notable Organization.”
4. Tricks for writing your first article.
5. Tips for handling conflicts with “Wikipedians.”
6. And an open Q&A session.
Do not waste months just to have your article rejected, learn how to do it right and even if a Wikipedia page is best for you. Established organizations with active social media and existing community presence will gain the most from this presentation.
Speakers: Kasey Baker & Frank Jones
Organization: The Wiki Wizards – www.TheWikiWizards.com
Speaker Bio: Kasey Baker was the former Regional Coordinator for Wikipedia in the Southeast and Midwest regions of the United States from 2011-2014. During this time he also acted as the in-house Wikipedia Ambassador at Western Carolina University where he regularly guest lectured graduate level policy courses and ran training workshops for Wikipedia for new professors. He has helped hundreds of students, professors, librarians, non-profits and many others both write articles for Wikipedia and add content to existing articles. Baker also has been an active Wikipedian editing hundreds of articles and responsible for creating policy articles that received recognition by Wikipedia as an explanatory article,
Frank Jones acted for eighteen months as a Regional Ambassador for the Education Outreach Program at Wikipedia in the South East region, Jones has worked with professors and classes throughout the United States. While he spends most of his time working with his alma mater, the University of North Carolina at Chapel Hill, Jones has also supported classes at the University of North Georgia, Davidson College, and Appalachian State University. Jones is also an active Wikipedia and contributes inn his free time to articles on exotic locals he visits during his travels across the world.
Session Tags: Wikipedia, intermediate, search engine optimization, SEO, social media, organizational building, Google Search results
Heather says
6th most viewed website in the world!
Wikipedia can be used to drive traffic to your site.
May 2015 homepage (English version): 578,461,176 hits! (and that’s one of the least popular pages!)
What do readers do when they get to Wikipedia: Search for article, read introduction, browse the outline, skim, click through to additional information
These sources at the end can be articles on your website!
Heather says
Your organization must have things that are noteworthy.
-Having a news organization publish about your accomplishments.
It’s not easy to get an article to stick on Wikipedia.
-But once it’s on Wikipedia, it’s hard to remove!
You can’t as an organization write an article about the founder, etc. without someone else having written about them. That’s what noteworthy means. You have to get the coverage from a legitimate source. Self-publishing doesn’t count.
Heather says
It’s an encyclopedia, not a marketing channel!
The only part of a Wikipedia article that can be uncited is the first paragraph. Everything else must be cited.
Be anonymous with your user name. You have an easier chance to get through.
Heather says
Use @helpareporter to get “notable” to help you reach your goal of getting on #wikipedia!
Heather says
Tricks for Writing Your First Article
1. Start small. A few lines or even a short article. 5,000-10,000 characters of wiki-code max.
2. Backup every statement with a quality citation. Do not use YouTube! (Use CNN.com, use primary source). Don’t cite blogs. Be careful with citing information from your own website.
3. Don’t worry about keywords and other content marketing requirements.
4. Before you write a new article, find places in Wikipedia to add dead links to the future article.
Someone may find these dead links and write the article for you, then you can expand it with edits. Use brackets around the words because that will indicate a link.
Heather says
How to Drive Traffic to Your Site With Wikipedia Links
Find a dead link – wikigrabber.com.
Create a great resource to replace that dead link.
Publish your source.
Post an update to replace the dead link on Wikipedia.
Measure traffic on Wikipedia articles using http://stats.grok.se. Then you can look how much of that traffic is going to your website.
Heather says
Don’t forget:
Go to http://www.thewikiwizards.com/nct4g to download checklist, copy of slides, in-kind consulting service for nonprofits!