Participatory Development Methodology
In this session Marnie Webb describes the methodology Caravan Studios uses to create technology products like the Safe Shelter Collaborative. Using mobile and crowdsourcing technology, the Safe Shelter Collaborative engages individual donors to securely and anonymously fund emergency hotel stays for survivors.
The methodology, based on principles from design thinking, rests on bringing in the community at all stages of development. Participants in this session will leave with an understanding of the steps necessary to develop a project and also the community engagement methods possible for building and supporting the use of the product.
Techniques to Understand and Engage Your Community of Supporters
Developing a successful public good technology project requires engagement from a wide variety of community stakeholders. Join Marnie Webb as she describes Caravan Studios’ research methodology and engagement techniques. Participants in this workshop will leave with an understanding of how to identify the stakeholders necessary for product development and then engagement in the ideations and feedback steps of project development.
This is a day-long hands-on workshop limited to 50 participants.
About Caravan Studios
Marnie Webb and her team at Caravan Studios build apps that help communities organize, access, and apply resources to their most pressing problems. Apps from Caravan Studios are designed to meet specific needs identified by nonprofits and communities.
Caravan Studios relies heavily on in-person events (#Apps4ChangeDemos) to generate opportunities for technology intervention. Designs are developed with the community, not by techies for the community. Caravan Studios has used this methodology to launch projects in the United States, Brazil, and Qatar.
Caravan Studios has received funding from Microsoft Philanthropies, Vodafone Americas Foundation, Humanity United, and the Bill and Melinda Gates Foundation, among others.
About Marnie Webb
Marnie Webb is the CEO of Caravan Studios, a division of TechSoup, a 501(c)(3) nonprofit. Previously, Webb was co-CEO of TechSoup Global, a 28-year-old organization that distributes more than $600 million in donated technology to NGOs world-wide. In this role, Webb counseled Fortune 500 technology companies, such as Cisco and Microsoft, on philanthropic initiatives that align with their business objectives and recognize the creativity and innovation that nonprofits have to offer.
Named in 2009 one of the Top 10 Silicon Valley Influencers by San Jose Mercury News, Webb is a sought after writer and speaker on innovation, community, and the social web. In 2008, she won the NTEN “Person of the Year” award and was included in to the Nonprofit Times’ list of the 50 most influential leaders in the U.S. nonprofit sector.
Webb developed, led and launched NetSquared.org, one of the first crowd-sourced funding communities for social benefit innovation. NCTech4Good is a NetSquared local group.